Managing Director
MASH Staffing

Chris Wareham has worked in the experiential industry for 20 years. Beginning his career in field marketing, Chris moved to Geoff Howe in 2002 where he ran successful consumer events for Nintendo and Samsung. Chris then spent four years at TRO developing increasingly immersive events for clients that included Renault, T-Mobile, Samsung and FHM. In 2010 Chris set up an experiential department at INITIALS, delivering experiences for both established clients like Pepisco and SAB Miller and new clients including Peugeot and Samsung. In 2013 Chris became Managing Director at Mash Staffing, providing staff to deliver brand experiences in the promotional, retail and corporate event sectors.

"A successful experiential campaign is one that puts the consumer first, and this is what I’ll be looking for in judging these awards. For example, is the experience something consumers want to engage with? Is the message simple enough to ‘get’ without effort? And how does the activity fit within the context of the full consumer journey?"

Judging panel

Damian Charles

group managing director
The Current Collective

Rachel Bateman

head of experiential
Initials

Nathan Homan

Creative Director
Rouge Events

Taj Sur

business director
Savvy Marketing

Alistair Bryan

UK chief operating officer
Momentum Worldwide

Kate BM

Business Development Manager Sales Events
The London Reign Showclub

Sarah-Jane Benham

Managing Director
Kru Live

Hayley Lawrence

managing director
Brand and Deliver

Victoria Archbold

managing director
Hearst Live

Fran Derry

board director
Iris

michelle linaker

head of national events
Pride of Britain

Sarah Baumann

MD
VaynerMedia

Chris Wareham

Managing Director
MASH Staffing

Jiri Bures

creative director
Imagination Ltd

Chris Whittle

founder
Experience12

Daisy Andrew

European events manager
Seedlip Drinks

Scott Cullather

co-founder
INVNT

Emma Lax

strategy director
Cake, Havas

David Herbuck

president
loyalkaspar

Jim Campling

president, UK marketing partnerships
Live Nation

Jason Megson

vice president, managing director
George P. Johnson